Shi Xiaoqian

Led end-to-end UI/UX design and backend operational oversight for the "Black Earth" agricultural e-commerce platform, successfully launching original brand logo and retail mini-program.

Managed continuous iterative optimizations of the mini-program, ensuring seamless product information synchronization and data maintenance for new listings.

Designed multi-channel promotional visuals and detailed product pages, alongside optimizing physical product packaging, to enhance market visibility and user engagement.

Contributed to strategic product selection and organized community group buying initiatives, demonstrating direct involvement in market insight and operational execution.

Led UI design for the "Sany Smart Steel City E-commerce Platform," covering core modules like spot market and financial services, enhancing user experience and operational efficiency across critical business functions.

Designed and iterated the "Sany Smart Large Screen Display" with a futuristic, data-driven aesthetic, providing real-time, reliable data presentation and clear module partitioning for VIP clients, successfully deployed for use.

Executed 0-1 full-site UI design and two major iterations for the "Ouye E-commerce Sub-platform," a specialized steel trading platform, streamlining the interface and improving interactive performance.

Spearheaded a comprehensive UI redesign for the "Jiangsu Microfinance System," transforming a functional list-style interface into a streamlined, business-oriented flat design, which was subsequently adopted across multiple financial projects.

Developed user-centric interfaces for "Zhihengda Handheld PDA" and "Driver App," incorporating high-contrast elements, large fonts, and clear buttons to ensure usability for diverse user demographics in complex operational environments.

Led the UI design for the "Meixiong" medical aesthetics app, focusing on intuitive navigation and aesthetic appeal to enhance user experience and engagement.

Managed the optimization and redesign of the company's official website, improving visual consistency and overall brand representation.

Designed interfaces for the medical aesthetics service platform, ensuring a seamless and professional user journey across various service offerings.

Spearheaded 0-1 UI design and multiple iterative enhancements up to version 6.0 for "Qianyan," the company's flagship app, achieving sustained user engagement and operational success.

Designed diverse online promotional materials, including H5 pages and posters for operational activities and festive mini-program campaigns, significantly boosting user participation.

Developed comprehensive offline promotional materials for campus outreach and executed 0-1 UI design for the "Zhuoyi Market" Android app store, optimizing user experience across new platforms.

Responsible for the design and operational maintenance of the company's official website and daily content creation for the WeChat official account, ensuring consistent brand presence.

Designed user interfaces for key financial products, including the "Guandian Caijing" app and the financing platform website, enhancing user navigation and clarity.

Created a wide range of offline marketing materials for corporate presentations and industry events, such as roll-up banners, KV designs, and brochures, supporting effective communication.

Developed comprehensive internal VI designs, business cards, corporate signage, and project brochures, ensuring consistent brand identity across all organizational touchpoints.

Managed daily operations and visual content creation for the WeChat official account, enhancing brand engagement and online presence.

Designed comprehensive event materials for the company's annual meeting, including roll-up banners, KV designs, entry tickets, and lightboxes.

Provided graphic design support for the marketing department, contributing to various promotional posters and H5 content.